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Empowering people,
energising society.

We accelerate the energy transition together, by empowering millions of households to boost their energy self-sufficiency.

A selection of our partners:

With the world running out of fossil fuel and the climate in danger, we need to accelerate the energy transition. So we are speeding things up. Our initiatives make it as easy as possible for customers to purchase sustainable energy products and minimise their dependency on fossil fuels.

To make this happen, we match potential customers with vetted suppliers on a large scale. Our digital platforms and expert support help to guide customers and keep them well-informed throughout the process.

Let’s make a tangible impact together.

Do you want to scale up your results? Together, we can move people to act. We help them to choose sustainable solutions including solar panels, home batteries, heat pumps and renewable energy tariffs.

We make it easy for you to reach your goals.

Go to Partner with us page

Local Governments

We help you reach people and move them to action. Are you looking for a partner to help you realise your sustainability goals and empower your residents?

Go to Partner with us page

Construction Contractors

We help you grow your business by providing a steady flow of well-informed customers. Do you want to scale up and take your business to the next level?

The iChoosr way.

We put people first. We discover what drives them, and what holds them back. How can we overcome hurdles to make their lives easier? Understanding behaviour – knowing what makes people tick enables us to help them move forward. To us, this is the foundation of collective impact.

Get to know more about us.

Delivering results.

Over the past 15 years, we at iChoosr have achieved great results together with our partners, local governments and sales and construction companies. In Japan, we are collaborating with nearly 40 local governments in Japan, including Kanagawa Prefecture, Osaka Prefecture, Kyoto Prefecture, Hokkaido, and Tokyo, as well as many local governments in the Netherlands, Belgium, the United Kingdom, and the United States, to promote decarbonization.

As a result, more than 160,000 residential solar power generation systems have been installed worldwide, and more than 2,500 in Japan.

Sunlight in everyone's home

Cracking complexity.

By making it simple and clear, we help households shift to sustainable energy products. We explore markets, balance stakes and gather insights in our target audience. We implement our findings in our easy-to-use digital platform and additional services.

Our success depends on the happiness of customers.

Intuitive and hassle-free customer journeys are at the heart of our success – from the first contact to a successful installation.

“The children are now more aware of the amount of electricity they use. We have placed a monitor in the living room, and the children are now paying more attention to electricity usage, such as whether they are using too much electricity or whether they are selling electricity at the moment. Now I have to leave it on less.”

YYMs. 42 years old, female, household of 5 people

“By using our solar system in conjunction with all-electricity, we were able to reduce our utility costs from about 200,000 yen to about 50,000 yen per year. Being able to see electricity consumption and sales status at a glance has increased our awareness of saving electricity.”

MTMr. 60 years old, male, household of 3 people

“The income from selling electricity has become more than the electricity bill. Even during the day in summer, we sell more electricity with the air conditioner running at full capacity. We are eco-friendly by using as much electricity as possible during the day when there is a lot of electricity being generated. I think that awareness has also increased.”

MTMr. 39 years old, male, household of 4 people

Today is the day.

Excited to get started? We are too.